Dealing with one-off feature requests

Another good piece on handling custom and one-off requests on your products.


‪A reader asks: How does one deal with one-off feature requests from sales people that are supposedly deal breakers?

Screen Shot 2015-05-08 at 8.50.52 AMNo product is ever finished. There’s always another feature needed. That’s why it seems many product managers are continually saying “no” to sales requests. Yet, to the sales person, these one-off requests for a single customer seem perfectly reasonable.

Look at it from a sales perspective: You don’t have this key feature; you don’t support this key technology. And the competitors do. Remember, the only time sales people hear something good about your product is at the annual kickoff meeting but they hear bad stuff all the time. [tweet this]

Maybe sales people don’t realize (or don’t care) that the company has limited resources. There’s always more work to do than resources to do the work.

(And by the way, the same is true for marketing programs. Why aren’t we going…

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